Key words

Social media, Outside sales, inside sales, purchasing, customer service, management, problem solver, team player, marketing, business to business,international, electronic components, active, passive,interconnect, electromechanical,fasteners, mil spec, aerospace,aircraft, EMS,CMS, MRO, manufacturing, military, avionics, real estate,mortgage, lender,title insurance, joint ventures, art, pharmaceutical, skin care, travel, trade show, sporting events, Ironman, sponsorship, consultant, technology, computer, software

Positioning statement

Social media strategist and evangelist with a broad background in business development and management in domestic and international markets

I leverage Social Networks/New Medias and incorporate them into the marketing mix to create and enhance branding while developing one on one relationships, creating raving fans leading to long term business partnerships, increased business, market share, customer retention and profitability.

My innate ability to quickly learn complex products and services, to immerse in and understand a wide variety of markets and industries, my wide array of interests allow me to develop and implement successful traditional and on traditional marketing and sales solutions reaching and exceeding established goals while developing and reinforcing customer satisfaction and loyalty.

Qualifications

Social Media:

• Relentless social media evangelist and strategist, integrating social media in marketing mix to listen and engage constituencies, drive traffic, network and create raving fans
• Guide individuals and organizations in their adoption of Web 2.0 and social media.
  
• Started using social media techniques in 2000 when the concept and social networks did not yet exist
• LinkedIn expert
  

Sales Performance:

• Top sales performer with commitment to on-going education/training in formal sales techniques and processes
• Consultative sales to businesses, which includes cold calling, active business development and account management as well as Business to Consumer marketing (Advertising, grass root marketing, consumer demos, shows and expos)
• Proficient at finding, identifying relevant information and analyzing needs to secure win-win solutions.

Customer Service:

• "in the trenches" experience has resulted in superior customer service skills and competencies

Self Starter/Team builder:

• Highly motivated with reputation as self-starter, able to work independently and foster team building-based group performance

Quick Study:

• Excellent student, with discipline and perseverance needed to stay ahead of industry and market cycles

Analytic Skills:

• Problem solver with track record of translating solutions into implementable profitable initiatives

Work Ethics:

• Available testimonials confirm strong work ethics, and beneficial impact of consistent positive attitude

Multi-lingual:

• Fluent in English and French, some Spanish and German

Professional Experience

2009:Social Media Strategist (Volunteer ), Economics for Peace Institute

• Defined and implemented a social media strategy to raise awareness of epi, increase website traffic, generate new members, donations and engagement.
• Lead a team to develop a delivery platform for epi programs

2009 : Social Media Officer/CTO (Volunteer ), InlandNet

• Evaluated, developed and implemented technology, communication and social media initiatives to establish and enhance inlandNet brand, improve communication, and reduce volunteer workload.
• Actively participated in InlandNet LinkedIN and Yahioo discussion groups to increase traffic and increase membership
• Presently leading a project to bring InlandNet's IP properties under one website
• Continually promoted the use of social media, increasing membership use of SM

2008-2009 : Vice President Marketing (Volunteer), Experience Unlimited(EU)

• Promoted to VP Marketing and asked to lead the organization.
• Designed marketing and sales strategies to promote Experience Unlimited as a resource for mid to high level, experienced employees and managers.
• Coach video resume candidates for "Workforce TV" a pilot program with the city of Corona
• Implemented new communication platform increasing the level of communication and delivering new tools while reducing the workload put on volunteers
• Teach workshops on the use of Social Medias and their application to the job search
• Implemented online presence with Twitter, Facebook, LinkedIn and used the platforma to engage constituencies, create awareness, increase membership and direct traffic

1991 to present: Business Development Professional, Sales and Marketing Consultant

• Relentless Social Media evangelist and practitioner, working social media on a daily basis to drive traffic, network and guide individuals and organization in their adoption of Web 2.0 and social media
• Brought Multi-dimensional focus to client needs within Art, Pharmaceuticals, Skin Care, Financial Services and Travel industries.
• Sample of companies: Randall Scott Fine Art, Vista Travel, Art Decor Place, Designs by Mickie, Kynesis (Sun and skin care products), KRM Associates (RA/QA Consultants, Biotech),
• Analyzed Business and Operational Processes to develop and implement custom solutions resulting in increased sales and profitability.
• Designed and implemented corporate websites, advised on and implemented social media marketing solutions, delivered IT training

2005 to 2007: International Sales/Purchasing at ASC American Sun Components

Sales/brokerage of electronic components, including Mil Specs components (Active/Passive/Electromechanical and Interconnect), Computer Components, Avionics, Aircraft Parts to aerospace, military, aeronautical manufacturers and subcontractors, MROs (Aircraft Maintenance and Repair companies), EMS (electronic manufacturing), CMS (contract manufacturing) accounts.

• Achieved Top Four account managers ranking in the company; exceeded my objectives in sales volumes and profitability by my fifth month.
• Quickly learned on my own and developed a keen understanding of the electronic components and aircraft parts/avionics business resulting in a better understanding of my customers needs
• Successfully Cold Called on foreign manufacturers to build new business relationships resulting in large sales in ASC brokerage and distribution services to new accounts in highly profitable aerospace, military, railroad and automotive markets.
• Researched and located parts worldwide, negotiated price and terms resulting in significant cost reduction and higher profit, negotiated and set up accounts with highly desirable suppliers and as a result, increased our sales opportunities.
• Interfaced with Receiving/Shipping/Quality Control departments and Shippers to insure timely delivery, quality and unparrallel customer service.
  
• Interfaced with IT to develop and test CRM solution to centralize and manage purchasing information to increase effectiveness of sales and purchasing staff.
• Trained colleagues on advanced software applications and mentored new employees increasing their productivity, effectiveness and shortening their learning curve.
• Heavy use of web 2.0 technology to track, source, identify, research and negotiate as well as generate leads

2003 to 2004: Sales and Marketing at Fidelity National Title/Suttonland Title
Sales and marketing of Title Insurance services to the Real Estate, Mortgage Broker and Banking as well as Builder communities. Negotiation of Joint Ventures.

2000 to 2001: Sales/Sales Manager at Aquasphere America, Division of US Divers

Sales and Marketing to business and consumer segments of revolutionary swimming products for a new division of US Divers.

• Used social media techniques (before the concept existed) to listen to the market, engage media, customers, fans and detractors to develop relationships, reposition and/or turn around perceptions and create evangelists and leveraged these relationships to generate sales and profit
  
• Trained and motivated a team of 27 independent Reps, identified markets and prospective clients, generated qualified leads as well as closed sales, developed and implemented sales and marketing strategies resulting in:

1. Increased new account openings from an average of 9 per month to 47 per month
2. Increased sales from $1.5 million in 1999 to over $4 million in 2000, generating 22% of sporting good division sales (up from 10% in 1999) with over $400K of personally generated sales

• Successfully repositioned one of our key products.
• Prepared and actively attended trade shows in the sports and optical industries promoting our products creating new leads, opening new accounts and generating new sales.
• Implemented grass root marketing program at sporting events and expos, developed sponsorship opportunities with Ironman and the US Lifeguards Association and achieved a 30% adoption of our product on the Ironman Triathlon circuit in our first year as well as increased media exposure resulting in increased demand and new retail accounts.
• Introduced new PR firm generating high visibility for our products in medias, increased ROI and increased leads and business.
• Worked closely with warehousing, shipping and packaging departments to solve shipping and quality issues resulting in a dramatic drop in returns and substantial savings.

Testimonials

“Philippe is passionate about social media, photography and sailing -- not necessarily in that order! But seriously, as one social media pioneer to another, I salute and recommend Philippe highly to any organization looking to formulate and execute an effective social networking strategy in order to engage with their stakeholders and meet their business objectives.”
Rick Clancy, Sony Electronics (Corporate Communications Executive/Advisor & Social Media Pioneer in Transition from Leadership Role , Sony Electronics Inc.)

"Philippe has been a great resource for learning Social Media. His knowledge, attention to detail and generosity of ideas and implementation have given me the tools and concepts I've needed to consolidate my approach for doing business. I really appreciate his business code of ethics. Philippe has proven to me the value of his experience and the worth of hiring him. Philippe's deep background provides any size business the expertise to increase the bottom line. I have found him very pleasant and patient in working with me. He has helped me gain more business by learning better skills with Social Media strategies. Thank you Philippe.”
Alphaa Phoenix, Phoenix Life Solutions and Strategies

“Philippe gave us tremendous insight into the advantages of using social media as a marketing and sales tool for our product. Philippe is a great guy who I would recommend to anyone seeking business development advice.”
Rick Siviy, Hike Goo, Managing Partner

“Philippe's presentation to the American Society for Quality in San Diego on getting the most out of LinkedIN was well attended (~70 people) and well received. He has a unique way of reaching the audience that made everyone relaxed yet kept everyone engaged at the same time. I also found him to be very knowledgable in the subject matter and learned a lot from him both during the presentation and afterward with a group of people that remained to discuss the subject. I enjoyed his presentation and look forward to hearing him again in the future
Kim Niles, ASQ San Diego Chapter

“Philippe was kind enough to provide a short seminar to the American Society for Quality (ASQ) San Diego Chapter for their February 2010 general membership meeting. The topic was regarding the "Secrets In and Out of the LinkedIn system". Philippe has highly developed skills in using the LinkedIn system and has also proven himself invaluable in the training of LinkedIn users. I must say that our members of the ASQ San Diego have had nothing but exceptionally praises for his presentation.
Abe Wong, American Society for Quality (ASQ) San Diego MBB, CQA Programs Chair

“Philippe has shown himself to be a leader and expert in the social networking field. He is generous in sharing his expertise regarding social networking and marketing techniques. The Experience Unlimited values him as a presenter.”
Brenda Alipour, EDD

“I have attended several of Philippe's Social Media workshops and am always impressed with his professionalism, knowledge and ability to get things done. He strives to build relationships and help others reach their goals. Philippe's presentation is thorough and well-organized so that everyone in the crowd from beginner to frequent user comes away with greater clarity and new ways to use social media to their best advantage. He loves the subject and it shows!”
Laura Piening, LP Consulting

"The (LinkedIn) workshop was revelatory and highly informative, cutting edge"
Michael Hamrin, attended Advanded LinkedIn workshop

“Philippe is highly respected by all for his willingness to help anyone anytime he can. He is a highly dedicated professional who knows how to motivate others to strive for excellence. He is a dynamic and powerful communicator who possesses the knowledge and skills of being able to make complex subjects understandable. With his extensive knowledge of Social Media, he successfully trained the Experience Unlimited group on how to use "Online Social Networking"and set up the websites for FaceBook, LinkedIn and MeetUp, our new tools of communication”
Barbara Carson, AVP Administration at Experience Unlimited Corona

“It is truly a pleasure to have Philippe on my team at Experience Unlimited-Corona. Philippe's leadership and counsel is a major contribution to the growth and success of Experience Unlimited-Corona. While this is a volunteer organization, I am looking forward to an opportunity to work with Philippe in a corporate environment, where I am certain that his skills and drive will make a difference.”
Mark Cummings, CEO at Experience Unlimited Corona

“Philippe has been developing a business and marketing plan for Experience Unlimited Corona. He has put together a workable and unique plan that can be implemented immediately and is simple to execute. His plan will set up Experience Unlimited Corona as the bench mark for future expansion, development and marketing of this program. We are grateful to Philippe for the time and energy he has expended to put together a program that is so duplicatable.”
Mike Brooks, CEO at Experience Unlimited Corona

“I have known Philippe since the end on 2008 while we were both seeking work related opportunities through the Inland Empire chapter of Experience Unlimited. Philippe energetically took the initiative to be the Organizer for our chapter with Meetup.com. He was also heavily involved with building the EU presence with LinkedIn and Facebook. Philippe is an energetic professional who does not shy away from a challenge but rather encourages participation, leads trainings as needed, and desires to build-up professionals in their job search"
David Chandler, EDD

"Thanks for all of your hard work with the SEAL mask. I constantly hear your name at various events I cover and all are positive remarks. Obviously you made great strides in bringing the product to market and your work is still paying off."
Troy Hershner, Representative-Aqualung America/US Diver

Aquasphere experienced tremendous growth with you at the helm......You provided leads to the Reps, and sought out business in all directions. You thought "outside the box"....but that is no longer happening at Aquasphere "you did more for sales, in my opinion, than anyone has since you left".
Gene Sullivan, Independent Representative-Aqualung America/US Diver

I recall enjoying our relationship most during your time there. I think your name is the only one I can recall off the top of my head for Aqualung. It was a very exciting time with the introduction of the new swimming goggles. I think we just ran with the odd goggles that the customer gradually warmed up to and eventually became our best selling line.
Jon Nahm, president/Triathlete Zombies

“Phillipe was extremely helpful and professional with helping me produce a product review of some Aquasphere items. He did not act in any way to try and influence my review, a character trait I find admirable and rare! This alone made me feel good about working with him and left me with a vary favorable impression of him and his business ethics.”
Matthew Luebbers, Guide to swimming editor at About.com

Philippe is an excellent sales person, he is a high caliber, hard working individual. His excellent relationships with customers is always in the foreground, and at the same time, he is an excellent closer. He recognized the needs of a customer and always tried to meet them. Philippe was a great communicator and his fluency in both French and English was a great advantage in business development in the international marketplace, especially in the French market where he is an experienced expert. Philippe was also a great team player and worked well with his peers as well as with his superiors. His technical knowledge in electronics, IT and other fields came always into place as he was very professional in both the sales side as well as in the procurement area. He was always willing to help. He enjoys my best recommendation as a successful technical businessmen with excellent financial knowledge
Adrian Stapfer, ASC American Sun Components

"I have known Philippe for 3 years, worked with him for 2 years, he is one of the most professional and dedicated people I have had the privilege to work with. He is dedicated to his customers, loyal to a fault, dedicated to customer service, to delivering outstanding products and services. If that was not enough, he has the kind of work ethics you do not find too much of. I would recommend Philippe without thinking twice and any company would be lucky to have him on board."
Goran Ruvic, ASC American Sun Components

During our time working together, Philippe was a positive and conscientious contributor to the strength of the sales team in a highly competitive industry. He was able to establish, grow and maintain major accounts with high profile, international companies due to a combination of exceptional professionalism and a genuine concern for doing things right. I highly recommend Philippe and believe he will be an impactful member of any progressive business environment.
Erik Espelid, ASC American Sun Components

“Philippe is a professional, enjoyable colleague to work with. His vast experience and knowledge in electronics is an asset to any OEM/CM. Philippe is solution driven: finding product to reduce lead time, locating EOL product, as well as optimizing cost reduction. He is a team player, honest and reliable which allows a buyer to work effeciently. Philippe has excelled due to his hard work, dedication and being well-respected in this industry.”
Marta Elotmani, ASC American Sun Components

We, at Vista Tours & Travel, Inc. are indebted to Philippe Gadeyne for his expertise and wealth of knowledge in sales and marketing. He is very market "savvy" and can trouble-shoot any potential problem that may arise. Philippe's suggestions regarding e-marketing have increased our business dramatically. He is a tremendous asset to any company willing to reach for success
Carol Teitelbaum, Co-Owner-Vista Tours and Travel

"Philippe Gadeyne served as a sales representative for Max Moulding, Inc between 1994 and 1998, during that period; he tripled our sales in the states he was covering. Mr. Gadeyne is a hard working person; he pays attention to details and is very responsible.
We are sorry to hear that he wants to move out of Colorado and will no longer represent for us. However, we are positive that he will be successful in whatever he may pursue"
Allen Fang, President-Max Moulding Inc, Manufacturer

"His results were extremely successful. He is very intelligent, analytical and pragmatic. He has a penchant for details and is very well organized. As to his character, I always found Philippe to be honest, straight forward and honorable.
It is obvious I think highly of Philippe and recommend you give him the most consideration for your position."
Don Nix-Vice President Max Moulding

"My relationship with Philippe was always positive. It was due to Philippe's professional approach toward servicing his clients' needs. His display of integrity and loyalty was a real breath of fresh air in our industry.
Philippe was always there to help with problems and special needs that some projects, especially large ones can have.
Anyone Who has Philippe on their team should be excited to have such a straight ahead person working for him."
Mary Williams, President-Mary Williams Fine Arts

"Philippe and I have been working together over a period of 9 years. He has consistently recognized and respected my concerns as a customer, and has persuasively advanced the goals of the companies he represented. Philippe promotes his business interests with an impressive array of confidence, integrity, wit and humor. He deftly walks the fine line between over and underselling his cause.
Philippe offers the prospective employer a disciplined and experienced service. He communicates effectively, engages the customer's interest and know how to close a deal. I highly recommend Philippe to the employer who seeks a self-motivated and competent professional"
David Freschnock, Sales/Operation Manager-Studio Moulding

"I have known Philippe for over six or seven years. He has been a good, hard working competitor as he represented competing companies in the same territory.
Customers were always telling me how much they like him and enjoyed doing business with him."
Ty Howard, Independent Sales representative

"You are great. DO you think it is worthwhile to meet at any time re: overall strategies and marketing for FL?"
Linda Isaacson, VP Operation and Marketing-Suttonland Title

“Philippe is fluent in several languages. Knowledgeable on international business relationships and partnerships. Forward thinking and progressive in his approach towards solving complex business problems. I have know Philippe for many years and would recommend him highly to any organization.”
Joseph Aveni, Principal at J. Aveni Associates

Education

University of Valenciennes (France)
* BS in Business Management, major in retail management and international business
* Graduated second overall, top in marketing and communication
Sandlers Sales Training
Covey First Thing First

[*I constantly update my skills through newsletters, audio programs, books, seminars and classes]

Additional Core IT Competencies**

Microsoft Office Suite (Word, Excell, Powerpoint,Access)
Microsoft Publisher
Microsoft Visio
Microsoft Outlook
Microsoft FrontPage
Adobe Photoshop
QuickBooks
Act!
Lotus notes

[** Consistently sought out by senior managers within my employment history, leveraged IT expertise to develop custom software solutions, train and help co-workers on software applications and act as liaison to IT staff/department.{

Affiliations

• Active member Experience Unlimited at the leadership level (Marketing and social media)
  
• Active member InlandNet at the leadership level (Web 2.0 and social media)
  
• Active member San Diego International Trade Advisory group (ITAB)
  
• PADI divemaster
• Active member Sailing San Diego
• Past member of professional organizations at the leadership level
  

Interests

*Photography

*Travel

*Technology (IT/Aerospace/Home Automation/Boat Design)

*Scuba diving (PADI dive master rating, leadership, supervision and safety of students)

*Sailing (coached sailing during the summer for 14 years and during my college years. Active member "Sailing San Diego": skippered and crewed sailboats 27ft to 45ft with up to 12 crew members